Technical SEO
Technical SEO makes a site crawlable, indexable and structurally coherent. It covers crawl budget, robots and canonical directives, site architecture, redirect hygiene, JavaScript rendering and structured data. No amount of content quality compensates for pages search engines cannot reach or understand.
Prices shown are starting points. The final cost depends on the size and scope of your project, and we confirm it in writing before any work begins.
Technical SEO is unglamorous and it is where most stalled sites are actually stuck. Pages excluded by a stray robots directive, a canonical pointing at the wrong URL, redirect chains losing signal at every hop, or a JavaScript-rendered site serving crawlers an empty shell.
We crawl the site the way a search engine does, compare that against what Search Console reports as indexed, and work the gap. The output is a ranked list of fixes with the reasoning attached, so your team can implement it or we can.
What's included
- Full technical crawl and log file review where available
- Index coverage analysis against Search Console
- Robots.txt, meta robots and canonical audit
- Redirect chain and loop resolution
- Site architecture and internal link depth review
- JavaScript rendering verification
- XML sitemap correctness
- Structured data validation
- Core Web Vitals diagnosis
- Prioritised fix list with implementation notes
Questions people actually ask
How do I know if I have a technical SEO problem?
The clearest signal is a gap between pages you have published and pages Google has indexed. Check Search Console's Pages report. If a large share sits in 'Crawled (currently not indexed' or 'Discovered) currently not indexed', you have a technical or quality problem, not a content volume problem.
Does Google index JavaScript sites?
Yes, but rendering is queued and can lag by days, and any JS error can leave the page empty. AI crawlers are much less capable: most do not execute JavaScript at all. If you care about AI search visibility, server-render or prerender your pages.
What is crawl budget and should I care?
It is how much crawling Google allocates to your site. Below a few thousand URLs it rarely matters. It matters enormously for e-commerce sites where filters generate huge numbers of URLs, because budget spent on filter combinations is budget not spent on products.
Do redirect chains actually hurt?
Yes. Each hop risks signal loss, and Google may stop following after several. Chains accumulate quietly over years of redesigns until an old URL takes four hops to reach its destination. Flattening them to a single hop is quick and often recovers measurable traffic.