Lead Generation Campaigns
Lead generation combines paid traffic, a dedicated landing page, a form designed to qualify, and fast follow-up into one measured system. Treating any part in isolation is why campaigns produce leads that the sales team cannot convert.
Prices shown are starting points. The final cost depends on the size and scope of your project, and we confirm it in writing before any work begins.
Lead generation fails at the seams. The ads work, the page converts, and leads sit unactioned for two days. Or the form is frictionless, volume looks excellent, and 80% of the leads are unreachable.
We build the whole path and measure it end to end: cost per lead, contact rate, qualification rate, and cost per qualified lead. That last number is the only one that connects marketing spend to sales reality.
Where the constraint is sales capacity rather than lead volume, we deliberately add qualification friction. Fewer, better leads is usually the more profitable direction, and it is rarely what an agency paid on volume will suggest.
What's included
- Offer and audience definition
- Landing page built and tested
- Paid campaigns across Google, Meta or both
- Form design with qualification logic
- Instant lead notification and CRM delivery
- Follow-up sequence by email and WhatsApp
- Lead quality feedback loop into targeting
- Reporting on cost per qualified lead
What you actually get
Whole-funnel build
Ad, page, form and follow-up built together rather than bolted on separately.
Qualification built in
Filters that trade volume for leads your sales team can actually close.
Instant notification
Leads reach you in seconds, because response speed dominates conversion.
Qualified-lead reporting
Cost per lead worth having, not per form submission.
How it runs
- 01
Define
Offer, audience and what genuinely counts as a qualified lead.
- 02
Build
Landing page, forms, tracking and follow-up sequences.
- 03
Launch
Campaigns live, tracking verified end to end.
- 04
Refine
Lead quality fed back into targeting and qualification weekly.
Questions people actually ask
What should a lead cost?
It depends entirely on your close rate and customer value. Work backwards: if you close one in five qualified leads and a customer is worth ₹50,000, you can afford substantially more per lead than a business closing one in twenty at ₹5,000. Benchmarks from other industries are not useful here.
Why are my leads poor quality?
Usually because the form is too easy or the ad promises something the offer does not match. Adding one qualifying question typically cuts volume and raises close rate, which is the trade you want when sales time is the bottleneck.
How fast do I need to follow up?
Minutes, not hours. Contact rates fall sharply with delay, and the drop between five minutes and an hour is steep. If nobody can respond quickly, an automated first response buys you time.
Do you guarantee a number of leads?
No. Anyone guaranteeing lead volume is either padding with junk or has never seen your market. We commit to the work and report honestly on what it produces.